London's competitive socialising scene continues to evolve as venues look for new ways to combine drinks, games, and group entertainment within a single night out. SingPods is now adding karaoke to that mix through its partnership with Roxy Leisure, bringing its technology to Roxy Old Street and Roxy Holborn.
The collaboration brings SingPods into an established social gaming environment where guests are already accustomed to moving between different activities. Rather than treating karaoke as a separate destination, the new spaces allow singing to become another part of the wider Roxy experience.
At Old Street, the installation includes two private karaoke rooms and a larger VIP space. SingPods technology has been integrated throughout, including SP LED Lighting and SP CAM, while the VIP area introduces automated switching between the venue's background music and karaoke. Together, these features are designed to make the experience straightforward for guests while reducing the amount of intervention required from venue staff.
Delivering the new spaces required close collaboration between SingPods and the Roxy team. Chris Hart played an important role in bringing the SingPods vision to life, working alongside Jimi Lea, Chris Kennerk, and the wider teams involved in the rollout.
The SingPods karaoke installation was designed to complement the existing Roxy environment rather than operate as a standalone attraction. Karaoke becomes another activity guests can add to their visit alongside the games, drinks, and social atmosphere already associated with the venues.
That integration is particularly important within competitive socialising. Guests increasingly expect to move between activities during the same visit, which means each experience needs to fit naturally into the wider venue operation.
For SingPods, the project demonstrates how its karaoke technology can be incorporated into existing hospitality and leisure spaces. The objective is to give guests an intuitive private karaoke experience while ensuring the technology remains manageable for the team operating the venue.
The collaboration also reflects a shared focus on making karaoke more accessible within a broader night out. Guests do not need to visit a dedicated karaoke venue. Instead, singing becomes part of an established entertainment destination where groups can build their evening around several different activities.
The new Roxy Old Street karaoke offering includes two private rooms alongside a larger VIP space, giving different group sizes the opportunity to include karaoke within their visit. The private format creates a dedicated environment where groups can sing together without performing in front of the wider venue.
Guests can choose their songs through the SingPods interface and enjoy the session within a space designed specifically around group participation. This makes the rooms suitable for a range of occasions. Friends can add karaoke to a casual night out, while larger groups can incorporate singing into birthdays, celebrations, or corporate events.
The VIP area expands the format further by bringing karaoke into a larger entertainment space. Rather than separating singing completely from the rest of the evening, the technology allows the room to transition between its normal background music and karaoke when guests want to perform.
This creates a more flexible environment for larger groups. People can talk, drink, and socialise before moving naturally into karaoke without requiring the venue team to manually reconfigure the room each time. For Roxy, that flexibility means karaoke can sit alongside its existing entertainment offering without disrupting the wider guest journey.
The technology behind the rooms is intended to make karaoke feel like more than simply selecting a song and singing into a microphone. SP LED Lighting adds another visual dimension by allowing users to choose their preferred lighting scene. Once the music begins, the lighting automatically reacts to the songs. This gives each performance a more dynamic atmosphere without requiring guests or venue staff to operate separate lighting equipment during the session.
SP CAM is also installed across the spaces, allowing guests to capture their karaoke moments without relying entirely on someone standing behind a phone throughout the performance. For groups, this means everyone can take part while the system captures footage from the session. A memorable chorus, enthusiastic solo, or particularly ambitious attempt at a favourite song can become part of the experience rather than disappearing once the track finishes.
Audio is equally important. The SingPods karaoke installation brings the microphones, music, lighting, and supporting technology together within the same system, helping create a consistent experience from song selection through to the performance itself. The result is a private karaoke environment where the technology supports the fun without becoming the focus. Guests choose their songs, set the atmosphere, and perform while the system handles much of what is happening behind the scenes.
The Roxy Old Street karaoke VIP space demonstrates how SingPods can also simplify the operational side of introducing karaoke into an existing venue. When karaoke is not being used, background music continues within the space as part of the normal Roxy environment. Once karaoke begins through SingPods, the audio automatically switches from the background music to the karaoke system.
When the karaoke session finishes, the system can return to the venue's background audio without requiring staff to make the change manually. This removes a small but potentially repetitive operational task from the venue team. Staff do not need to stop what they are doing to change audio sources every time a group begins or finishes singing.
That matters in a busy hospitality environment. The best entertainment technology should add something for guests without creating unnecessary work behind the scenes. Automating the audio transition allows the VIP space to serve different purposes while maintaining the atmosphere throughout the evening.
It also demonstrates the value of designing technology around the way a venue actually operates. The guest sees a straightforward transition into karaoke, while the staff benefit from a system that manages the technical change automatically.
The Roxy Old Street and Holborn rollout demonstrates how private karaoke can become part of an established competitive socialising venue rather than requiring a completely separate entertainment concept.
For guests, it introduces another activity to choose during their visit. A group can spend part of the evening playing Roxy's existing games before moving into a private room for karaoke, creating more variety without changing venues.
For operators, existing space can become an additional entertainment opportunity. Private karaoke gives customers another reason to stay, participate, and extend their visit while complementing the wider food, drink, and gaming offer.
Technology such as SP LED Lighting, SP CAM, and automated audio switching also helps make that integration practical. Guests receive an interactive karaoke experience while the venue avoids adding unnecessary technical steps for its staff.
The partnership with Roxy demonstrates what this can look like in a live social gaming environment. From two private rooms to the larger VIP space, SingPods technology adds karaoke in a way that fits naturally alongside the wider Roxy experience.
Our karaoke pods create an additional revenue stream, as well as increase dwell time, for existing venues. Add instant karaoke in any space! Contact us now for more information.
